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Cryptocurrency trade Coinbase has partnered with the Nationwide Basketball Affiliation (NBA). The Nasdaq-listed crypto firm is now the unique cryptocurrency platform companion of the NBA, Ladies’s Nationwide Basketball Affiliation (WNBA), NBA G League, NBA 2K League, and USA Basketball.
NBA’s First Cryptocurrency Platform Partnership
The Nasdaq-listed cryptocurrency trade Coinbase and the Nationwide Basketball Affiliation (NBA) introduced “a multiyear partnership” Tuesday.
The partnership “makes Coinbase the unique cryptocurrency platform companion of the NBA, Ladies’s Nationwide Basketball Affiliation (WNBA), NBA G League, NBA 2K League and USA Basketball,” the announcement particulars, including:
The deal, which marks the primary cryptocurrency platform partnership for every league, will encompass distinctive content material, improvements, activations and experiences from Coinbase to teach followers on the rising developments occurring throughout the cryptoeconomy.
The NBA G League, or the G League, is the Nationwide Basketball Affiliation’s official minor league basketball group. The NBA 2K League is a three way partnership between the NBA and online game writer Take-Two Interactive.
USA Basketball is a nonprofit group and the nationwide governing physique for males’s and ladies’s basketball within the U.S. It represents the nation within the Worldwide Basketball Federation (FIBA) and the lads’s and ladies’s nationwide basketball groups within the U.S. Olympic and Paralympic Committee.
Coinbase’s tweet about its partnership with the NBA. Supply: Twitter.
“Starting with tonight’s tip-off of the NBA’s seventy fifth Anniversary season, Coinbase can have a model presence featured throughout nationally televised video games,” the announcement provides. “The corporate may even develop into the presenting companion of the WNBA Commissioner’s Cup and the USA Basketball males’s and ladies’s nationwide group exhibition excursions, in addition to a companion of NBA G League Ignite.”
Kerry Tatlock, NBA’s senior vp of International Advertising and marketing Partnerships and Media, commented:
We stay up for collaborating with Coinbase to supply followers with new methods to have interaction with the league and one another, whereas additionally enhancing the expertise for followers who’re already Coinbase customers.
What do you consider Coinbase’s partnership with the NBA? Tell us within the feedback part beneath.
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Coinbase, coinbase companions nba, coinbase sponsorship, crypto trade partnership, cryptocurrency trade partnership, NBA, NBA 2K League, nba g league, nba league, nba sponsorship, usa basketball, wnba
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