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MELVILLE, NY, April 20, 2023 – Right now, Canon U.S.A., Inc., a pacesetter in digital imaging options, introduced the launch of the RF100-300mm F2.8 L IS USM lens, answering calls from photojournalists {and professional} stage prospects for a contemporary 300mm f/2.8 equal lens.
“This lens is an absolute recreation changer! It offers you probably the most unbelievable vary, however with out sacrificing the f/2.8 aperture. To have this sort of efficiency at your fingertips is unbelievable!”
Roberto Valenzuela, style and marriage ceremony photographer
Preorder: Canon RF 100-300mm f/2.8L IS USM $9499
For many years, the 300mm f/2.8 telephoto lens has been an business customary for photojournalists, professionals, and aspiring fanatic photographers on account of its excellent picture high quality, glorious pace for indoor taking pictures, and comparatively gentle weight for hand-holding. Now, with the launch of the RF100-300mm F2.8 L IS USM, Canon delivers the flexibleness of a zoom lens design with the really excellent high quality of a 300mm f/2.8 L-series telephoto lens. Exceeding the attain and potential of conventional 70-200mm lenses, and including zoom flexibility to its Canon EF 300mm f/2.8L IS predecessor, the RF100-300mm F2.8 L IS USM lens brings new worth to prospects with the next options:
Huge Focal Vary — 100-300mm vary
Prolonged Zoom — Optionally available RF1.4x and 2x extenders are supported with this lens, enabling a zoom vary of as much as 600mm
Spectacular Picture High quality — f/2.8 fixed extensive aperture; Fluorite Aspherical and UD-glass design
Dependable Stabilization — As much as 5.5 stops correction with in-lens Optical Picture Stabilization and as much as 6.0 stops correction with in-body coordinated Picture Stabilization (CIPA customary)
Climate and Mud Resistant — Sturdy in varied environmental situations
Compact and Light-weight Design — Regardless of capabilities to zoom over 300mm, this lens is unusually light-weight, simply barely heavier than the EF300mm f/2.8L IS II
“I really like this lens! It’s extremely light-weight, versatile, and sharp. Toss on the 2x extender and you’ll snipe beautiful frames at a distance, particularly with the inbuilt picture stabilizer. This lens goes to alter the sport for reside concert events, weddings, and a lot extra.”
Ben Hagarty, Grammy award-winning cinematographer
This telephoto zoom lens is good for professionals who use a Canon EOS R3, EOS R5 or EOS R6 Mark II full-frame mirrorless digital camera, however can be a catalyst for customers who’ve developed into critical, aspirational fans and want to step past their conventional telephoto lens expertise. Greatest use circumstances embody, however will not be restricted to, indoor sports activities, motorsports, out of doors style, video and cinema, photojournalism and theater work. For prime-level shooters and videographers notably working in low-light settings and looking for a hand-holdable resolution, this lens supplies the full reply.
Value & Availability
The Canon RF100-300mm F2.8 L IS USM lens is anticipated to be obtainable in Could for an estimated retail worth of $9,499.00*.
Preorder: Canon RF 100-300mm f/2.8L IS USM $9499
Go to dialogue…
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