Spotify 2024 Wrapped isn’t fairly right here — so don’t go working on your cellphone simply but. However the world’s largest music streaming service is on the brink of serve up stats on what you listened to in 2024. And it’s getting the artists themselves concerned. (And, sure, we’ll completely assist you determine find out how to discover your Spotify Wrapped.)
The aptly named “Get Prepared for 2024 Wrapped” marketing campaign features a touchdown web page on Spotify for Artists, the portal by which bands and musicians take their Spotify existence into their very own fingers, constructing the fanbase and hyping upcoming releases, which may be key for anybody not on the degree of, oh, say, Taylor Swift.
As Spotify has turn out to be greater than only a place to take heed to music, so, too, have its choices for artists. That’s the place this Get Prepared for Wrapped factor is available in. Bands and musicians can create customized clips that’ll be featured of their high followers’ 2024 Wrapped experiences.
And, sure, this all issues. Spotify says that some 225 million listeners throughout 170 markets engaged with Wrapped content material in 2023, its ninth yr doing the promotion. And it famous a 40% enhance with 2023 Wrapped content material, in comparison with 2022. Greater than 40,000 artists thanked their followers with clips in 2023, recording almost 725 million video views — half of which got here from Gen Z customers.
Spotify boasted 626 million month-to-month energetic customers as of July 2024, up 14% yr over yr. About one-third of them are on Spotify’s Premium tier. A person Spotify Premium subscription prices $12 a month after a one-month trial and contains 15 hours a month of audiobooks. A Duo subscription for 2 accounts runs $17 a month. Spotify Household will get you as much as six Premium accounts — with child-friendly parental options — and 15 hours of audiobooks for $20 a month. And college students can get an account for $6 a month, which additionally features a subscription to Hulu.