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Embracer Group is ending 2021 on a busy notice. The holding firm and dad or mum to THQ Nordic (and plenty of others) introduced 5 new and upcoming acquisitions right this moment, together with manufacturers throughout sport growth, comedian guide publishing, and animation.
It is a sizable batch of acquisitions even for Embracer, a sometimes prolific firm on the M&A entrance. These newest buys construct on its freshly introduced €2.75 billion acquisition of Asmodee, and deepens the corporate’s foray into transmedia ventures.
On the strictly sport growth facet of these new acquisitions is the $103 million internet money buy of Cryptic Studios dad or mum firm Excellent World Leisure, which incorporates each Cryptic and PWE Publishing, in addition to its separate acquisition of Mortal Kombat 11’s Change developer Shiver Leisure for an undisclosed sum through Embracer’s Saber Interactive subsidiary.
Whereas circuitously a sport firm on the floor, right this moment’s bulletins additionally embrace information that Embracer plans to amass Darkish Horse Comics for an undisclosed sum, granting it management of the corporate’s sizable comedian guide publishing enterprise and an expansive library of 300 mental properties. Embracer provides in a press launch that the pool of IP that’ll come over together with Darkish Horse is ripe for “transmedia exploitation,” as the corporate can then leverage these manufacturers into new online game initiatives down the road.
Different main strikes from Embracer right this moment embrace its acquisition of movie and sport animation studio animation studio DIGIC, recognized Netflix’s “Love, Loss of life, and Robots”, in addition to the German advertising-based VOD firm Spotfilm Networx. In each instances, buy costs weren’t disclosed.
The ink is already dry on a number of of those offers, together with Shiver, Spotfilm, and PWE. In the meantime, the acquisition of Darkish Horse is predicted to shut in early 2022 and the DIGIC deal is predicted to shut in Embracer’s This autumn.
As talked about earlier on, these newest strikes solely construct on Embracer’s sizable acquisition historical past. This summer time, Embracer famous that it had spoken with upwards of 150 firms in 2020 about potential buys. Along with the upcoming Asmodee purchase talked about above, Embracer has additionally picked up the likes of Demiurge, Fractured Byte, Ghost Ship, 3D Realms, CrazyLabs, and several other others simply this yr alone.
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