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Hiya everybody!
Right here at Stripo, we respect traditions. Which means immediately, the final day of the yr, we’re reviewing 2021 and sharing with you some information that’s vital for us.
Earlier than we dive into the stats and information, let me thanks for being with us all this time. Thanks to your assist, to your time, and for selecting us.
Stripo 2021 in numbers
Yep, it is vitally predictable to start out the overview with numbers. However the numbers themselves are very stunning 😉
12 597 615 emails exported which makes 32 876 exports a day;
1 191 617 emails created;
23 888 AMP emails created, which is 4X occasions greater than in 2020!;
227 800 content material modules saved;
40 183 help tickets solved;
24 minutes spent by a person on 1 electronic mail, on common.
Chances are you’ll ask why the variety of exported emails is 10 occasions larger than the variety of constructed emails. As a result of our customers don’t must all the time create these emails from scratch as they’ll copy, edit, and reuse beforehand constructed emails. This does pace up electronic mail manufacturing.
This is without doubt one of the explanation why on common it takes a Stripo person 24 minutes to construct an electronic mail.
Buyer success tales
In 2021, we ran a sequence of interviews with our clients. They shared what they favored concerning the Stripo editor.
It appeared that point saving is what all of them favored one of the best.
As an illustration, some customers talked about that now it takes them one hour as an alternative of 16 to construct and export an electronic mail to an ESP of their alternative as a result of Content material Modules and direct integrations.
Not solely did we ask our purchasers about what they favored, but in addition what they disliked or lacked within the Stripo editor. And as soon as they shared their suggestions, we hurried so as to add these options to the editor. They’re listed under.
New options added
Though we are actually actively engaged on the brand new model of the Stripo editor, which I’ll let you know about later, we nonetheless handle to launch new options to make the present model of the editor much more helpful for our purchasers.
Integrations with new ESPs and bulk exports
This yr, we built-in with 19 ESPs and CRMs.
However why would you care about direct integrations when you may obtain your electronic mail as HTML and import it into your ESP? As a result of direct integration eliminates the necessity to modify electronic mail to an ESP after export — it’s accomplished mechanically.
Direct integration additionally permits bulk exports. What does it imply? You push any variety of templates (say, 20) to your ESP with just a few clicks. On this publish, we confirmed intimately do it.
Let me share my proud second with you:
We now are the technical companions of Amazon AWS. In 2020, we grew to become tech companions of AWeber, Mailchimp, and HubSpot. Sounds spectacular, huh?
400 new electronic mail templates
In 2021, we added over 400 electronic mail templates to our assortment. Now there are virtually 900 of them.
Our templates are divided into teams and classes: Seasons, Sorts, Business, and Options. Our assortment has electronic mail templates for any objective, of any sort, and any vacation, together with emails with AMP and interactive content material. Now we have over 200 electronic mail template classes, 80 of them have been added in 2021. In Stripo, you’ll undoubtedly discover a template that meets your wants.
Why did we try this?
As a result of our purchasers of their suggestions talked about that they discover the templates helpful:
some use them as a base for future electronic mail campaigns;
some use them to get impressed;
some even use templates for exams — to see how sure electronic mail components render on gadgets with the Darkish Mode.
Our templates obtained 2.3 mln views in 2021 alone.
The Stripo Electronic mail Translate choice
Like we talked about above, our purchasers shared with us what they favored about Stripo and what they wished us so as to add to our device. And the “Electronic mail Translate” choice was one in every of them.
Now with this feature, you may produce emails in 10 languages suddenly. You design one single electronic mail, select your supply language and as much as 10 goal languages — and Stripo creates a duplicate of this electronic mail in 10 completely different languages. We use Google Translate for these functions. However should you like, you may pull translations (supplied by your employees translator) from XLS recordsdata proper into emails — the system will put all texts into obligatory components of emails. That is only the start. We’re going to develop our Electronic mail Translate service. Keep tuned — the magic is but to return!
Sensible components
What are the Sensible components for? It permits constructing a product card with the design you actually like with only a few clicks!
Your browser doesn’t help HTML5 video tag.
All you must do is paste a hyperlink to your web site, and Stripo by itself pulls product picture, product description, and product identify into your promo emails. You might be welcome to make use of this feature for electronic mail digests, as effectively.
What we do to keep up the secure efficiency of the editor
Though we’re engaged on the brand new editor, on the brand new options for the present model of the editor, our primary priorities are to keep up the secure efficiency of the editor and purchasers’ information safety.
To take action, we:
mounted 538 bugs;
discovered and instantly mounted 136 vulnerabilities;
handed the Safety take a look at by Bishop Fox.
The Stripo Academy
Onboarding is essential. For this reason we determined to launch our personal on-line academy. There, we intimately clarify to new customers work with Stripo:
the place to start out;
work with Stripes, Buildings, aka Rows, Containers, and so forth;
use Modules.
Put merely, we present get essentially the most out of Stripo in as little time as potential.
The New Stripo editor
Final yr, I introduced that we began engaged on the brand new model of the Stripo editor. It is a big challenge that’s virtually completed. The brand new Stripo will likely be launched within the Spring of 2022.
On condition that we’re releasing new choices progressively and they’re obtainable on the “New Stripo” web page, you may give them a try to see what the brand new editor’s gonna be like.
What’s using the brand new editor?
It’s gonna be extra intuitive and easy, but extra versatile. Let me spotlight simply a few of the most beneficial options:
the true WYSIWYG editor — means that you can change between the desktop, pill, and cellular modes whilst you’re designing an electronic mail message within the editor;
Your browser doesn’t help HTML5 video tag.
Darkish Mode UI — means that you can preview emails with the eyes of these subscribers preferring the Darkish Theme by switching the editor Preview mode from the Darkish mode to the Mild mode and again;
time- and cost-efficient electronic mail manufacturing — all the brand new options are aimed to allow you to construct emails method sooner than ever earlier than;
the Electronic mail Accessibility precheck — shade distinction, lacking alt texts, improper alignment, and so forth. — the brand new Stripo will spotlight all of these earlier than you export an electronic mail template/message in order that your emails are accessible to every subscriber of yours;
co-editing and commenting — like in Google docs. And naturally, customized person roles and permissions — every colleague could have their function and degree of entry which you set to them in keeping with their abilities.
Give the brand new editor a strive now
Get began
Ultimate ideas
We’re very grateful for one more nice yr collectively. All of the adjustments that we do to our editor are solely potential due to your help and sincere suggestions. Collectively, we’re constructing essentially the most user-friendly and most handy electronic mail builder ever. Thanks to your help and your suggestions, thanks for being with us.
In case you have any recommendations or considerations relating to the present or the brand new model of the Stripo editor, please tell us.
Share your ideas with us
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