For forty years, clients and companions alike have trusted Cisco to ship nice high quality and revolutionary merchandise throughout our particular person enterprise areas of networking, safety, observability, and collaboration. The end result: acknowledged market management throughout every. Nevertheless, what obtained us right here gained’t get us there.
A New Day
As we speak is a brand new day and the know-how panorama has modified. Organizations now not need to transact with a vendor to purchase merchandise. Slightly they need to interact with a strategic associate to purchase outcomes that can remedy their greatest issues.
On this new day, we needed to requested ourselves, “how can we make 1+1 = 10 for Cisco, our companions, and our clients?” The reply is a brand new strategic initiative that’s driving our go-to-market and firm technique: One Cisco.
What’s One Cisco
One Cisco is all about how networking, safety, observability, and collaboration – inclusive of Splunk – ship a set of three outcomes for our clients within the AI period: powering AI-ready information facilities, future-proofed workplaces, and digital resilience. Every of those outcomes are aligned to board degree priorities and creates important differentiation for Cisco and unimaginable development alternatives for our companions.
What to Count on
As we speak, we’re differentiating and simplifying the product and options we provide, bringing the facility of the whole Cisco product portfolio to our clients and companions. We’re prioritizing the outcomes that matter most to our clients, and meaning higher alternatives for our companions to interact on the highest ranges of the group. All in, this new go-to-market method will end in each strategic worth to clients and unimaginable development alternatives for our companions.
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