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Hello everybody.
December is one of the best time to evaluate a 12 months that’s about to finish quickly. We already did it 😉 And wish to share our outcomes with you.
Yay!!
Stripo’s 2020 in numbers
Right here we’ll spotlight an important figures.
Our pleasure, or Stripo’s achievements in 2020
We’ll spotlight solely probably the most memorable and necessary moments for us.
We’re changing into a platform
Despite the fact that we’re targeted on e-mail design solely, leaving e-mail sending and evaluation behind, we’re far more than an editor. Quickly, we’ll be a platform. Extra about it later…
Stripo has every little thing you want in a single place:
Entrepreneurs and designers construct emails approach sooner — we offer all obligatory instruments, they’ll check how emails will render in main e-mail purchasers, they’ll share, remark, and approve emails with colleagues and purchasers previous to sending them to their e-mail automation techniques.
Stripo is changing into a market. We provide tons of of emails for inspiration. Firms can order emails from our professionals. Designers and coders can earn with us by designing and promoting their templates on the Stripo soon-to-be platform.
We assist the revolution within the business occur
The AMP for e-mail know-how permits embedding interactive parts into emails with out recipients needing to open a brand new tab to go to an internet site, it permits delivering real-time content material in newsletters, permits updating emails, it permits enhancing content material in emails after they have been despatched. And lots of extra issues that really make e-mail advertising and marketing far more helpful for purchasers and far more environment friendly for companies.
What’s the Stripo’s position in it?
By popularizing and simplifying methods to deal with this know-how, we assist our purchasers unlock the potential of AMP. How?
We allow purchasers to make the most of and expertise the ability of AMP with actually no coding abilities. Stripo offers customers with micro instruments, 40 ready-to-use templates, a number of code samples, and manuals to construct and check AMP emails proper in our editor, join them to Google Spreadsheets for delivering real-time content material and enhancing after sending, and so on. After which export them to a obligatory ESP.
Over 6 900 manufacturers used this chance.
We have been invited to take part within the M3AAWG October Assembly, together with Jon Harmer from Google and Verizon Media. The occasion was devoted to “AMP options, and safety measures in place stopping abuse of the format”.
And likewise on Google AMP Fest 2020, we shared with the entire world our expertise with AMP as a sender.
Our household is rising
We wish to thank all loyal purchasers that stayed with us and those that joined us this 12 months. We actually admire your assist, and your belief.
200 000 individuals registered with us. So now there are over 350 000 Stripo customers worldwide.
Another factor about our household: We’ve accomplished a number of modifications to our editor per your requests. And the truth that the retention fee doubled means we’re doing the fitting factor.
Stripo’s priorities, or our core exercise
Regardless of our participation within the AMP revolution and our plans on changing into the business benchmark as an e-mail design platform (I’ll share the small print beneath), our predominant objective is to not achieve as many purchasers as potential, to not launch as many options as we are able to to be aggressive available on the market. However the secure efficiency of the product, product effectivity, and ease are our priorities.
We’ll by no means sacrifice the secure efficiency of the editor for a brand new function.
And naturally, our purchasers’ knowledge safety is our objective #1.
That is the work we always do, however you by no means see. Most likely, it’s nice. You by no means discover that your fridge is working till it stops working, proper? Identical right here.
So what can we do to take care of these targets?
Shoppers’ knowledge safety
This 12 months, we once more efficiently handed the Safety check by Bishop Fox. So you may fearlessly hold exporting emails from Stripo to the Drafts folder in your Gmail and Outlook accounts.
We discovered and instantly fastened 290 vulnerabilities. Relaxation assured — your knowledge is secure with us.
We additionally manually test emails and block these which we discover suspicious — no fishing, no frauds, no hurt allowed by our Phrases of Use — our instrument is just for many who construct emails with good intentions in thoughts. This 12 months we blocked 640 manufacturers that violated this rule. Stripo serves for the advantage of individuals.
Secure efficiency of the editor
To take care of this aforementioned secure efficiency of the editor, we strengthened our QA division with 3 new staff. So now we are able to detect and repair occurring bugs approach sooner. Which we truly do. We run computerized and guide checks each workday. Completely, in 2020, we fastened 2 050 bugs, 1 000 for the editor, and 20 for the Plugin customers, the remaining for the positioning pages.
We considerably strengthened our servers. Which permits 5X occasions extra entrepreneurs worldwide to make use of our editor concurrently with none drawback or delay. Simply think about, every second 500 as a substitute of 100 customers are working within the Stripo editor. Which makes 13 000 periods per hour on weekdays.
Product’s effectivity
Enabling customers to construct emails with the kind of content material, and set of features they want — is one thing we actually attempt for.
To perform this mission, we always add a lot of options to our editor. Thus, you may make the most of interactive, AMP, and dynamic parts, crop and edit photographs, and design complicated banners for promo emails, and plenty of different issues in a single place.
It’s generally recognized that AMP, and real-time content material make emails far more useful, informative, and helpful on your subscribers. Whereas interactive and AMP content material makes your emails far more participating.
Begin 2021 with a brand new strategy to e-mail constructing
To allow you to construct emails quick, we’ve launched various options that automate e-mail manufacturing. As an example, you may construct, retailer, and reuse sure content material modules like footers and headers that you simply want very often on your campaigns. Sensible parts that allow you to construct a number of product playing cards with 1 click on solely! Model Pointers equipment to allow you to generate E mail Design Pointers on your tasks.
And lots of different helpful options…
Simplicity in each course of
It doesn’t imply Stripo permits you to construct solely elementary emails. No! Which means each step of e-mail manufacturing with Stripo is elementary! We simplify every step as a lot as potential each for many who favor a Drag-n-Drop editor and devoted HTML coders.
Our motto is “The less complicated the higher”. Why does it matter for us?
The less complicated e-mail manufacturing is, the much less time it takes to construct new/edit current emails, the higher for entrepreneurs. They will sustain with the occasions and provides a attempt/make the most of all of the performance that e-mail is now able to instantly.
Banner generator, timer block, enhancing as much as 100 emails directly, gamification in emails, the Drag-n-Drop AMP type block to gather clients’ suggestions in emails, Information Supply embedded in Stripo that serves as a server, capability to attach emails to Google Sheets don’t require any coding abilities. Talking of the AMP type, we added it to our set off emails this Fall. And it generated over 11 000 feedback to this point.
On your comfort, we take quick video tutorials the place we present how one can make the most of our new options.
But when there’s one thing you’d nonetheless wish to make clear, our wonderful buyer assist crew is at your service. They now work 16 hours a day, 6:30 — 22:00 UTC, Mon-Fri. Not a day goes by that we don’t obtain optimistic suggestions about them on a number of platforms.
Stripo’s plans for the long run, or our mission on this planet of e-mail advertising and marketing
In two months, Stripo will probably be 4. All this time we’ve been amassing customers’ habits on our website, amassing e-mail entrepreneurs, and designers’ opinions on what issues they face, our private expertise in e-mail manufacturing, and naturally, your sincere suggestions in emails.
This all gave us a much bigger image of what an e-mail template builder it is advisable to keep pleased and environment friendly!
So, very quickly you’ll meet our Editor 5.0.
What’s going to it’s?
Our product will probably be a common platform the place you seek for inspiration, like a market with a number of works by a lot of designers worldwide, discover all obligatory instruments to construct emails of any sort and complexity stage, from easy transactional and promo emails to these with revolutionary design and content material parts, the place check them, approve together with your purchasers/colleagues, after which export your emails with pure adjustable code to any e-mail advertising and marketing automation service — every little thing it is advisable to get forward of the sport in a single place.
Very quickly it is possible for you to to provide it a attempt to make it possible for constructing flawless emails with Stripo 5.0 will probably be simpler than you may solely think about.
Last ideas
We would like our product to be as helpful for you as potential. We wish to make the world of e-mail advertising and marketing a higher and simpler place to stay in.
If in case you have any options on how we are able to enhance our instrument and take advantage of handy for you, please tell us.
Share with us your questions and options
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