Annual report 2024 — Stripo.e mail

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As we mirror on the developments of 2024, Stripo stands at a brand new threshold of innovation and development. Over the previous yr, we’ve launched transformative options, enhanced our platform’s stability, and solid stronger connections with our neighborhood. From bolstering safety measures to increasing our AI-driven capabilities, each development was pushed by our dedication to empowering e mail entrepreneurs worldwide.

We’re proud to share these milestones, the enhancements they bring about, and our imaginative and prescient for a future through which creating compelling, dynamic emails is less complicated and extra intuitive than ever.

1. Safety

At Stripo, safeguarding your information and making certain platform integrity usually are not simply technical obligations however core values. Our steady funding in safety measures displays our promise to guard your data, fortify belief, and keep a secure setting so you may concentrate on what issues most — creating distinctive e mail experiences.

Two-factor authentication (2FA):


2FA for the Account. It protects in opposition to phishing, brute-force assaults, and credential exploitation.

Single sign-on (SSO) authentication:


Stripo applied SSO authentication to boost safety and comfort. This function allows customers to entry a number of purposes and companies with a single set of login credentials, decreasing the necessity for a number of logins and strengthening account safety.

SOC 2 certification:


achieved SOC 2 certification, underscoring our adherence to stringent information safety requirements;
showcased a safety badge within the Belief Middle to guarantee clients of our ongoing dedication.

2. GenAI

Elevating your e mail creation with GenAI:

We launched new AI-driven instruments to streamline your workflow and spark creativity:


AI block textual content generator: Helps generate wealthy, partaking e mail content material shortly;
AI topic line generator: Immediately craft compelling topic strains. Enter a subject; select tone, capitalization, and language; and get tailor-made options at no additional value;


AI Assistant (releasing on December 27): An clever companion to help in numerous facets of e mail creation, prepared to boost your productiveness and creativity earlier than the yr’s finish.

3. Interactivity

Enriching engagement by way of interactivity:

We expanded our interactive options so you may create extra partaking, dynamic content material:


new recreation, questionnaire, and ballot choices: Launched the “Discover a Pair” recreation and added a ballot mechanic, empowering you to craft interactive emails with out coding;


net model as a foil (seamless transition): Enhanced fallback variations guarantee interactive content material shows optimally even in e mail shoppers with restricted assist. A easy transition to a web-hosted model retains engagement intact;
efficiency monitoring of the net model: Add personalization tags and monitor person interactions by way of Stripo’s information service to realize perception into marketing campaign efficiency and viewers habits.

4. New options to make your work simpler

Streamlining and enhancing your workflow:


QR-code generator: Generate and embed QR codes to simplify e mail sharing and encourage cell engagement;


UTM-tag generator: Simply add UTM parameters to your hyperlinks for higher marketing campaign monitoring and analytics;
cloud assist: Built-in with Cloudinary for direct media entry throughout the editor, streamlining your picture administration course of;
Giphy integration: Search and insert GIFs instantly within the editor, including vibrant, dynamic visuals to your emails.

Partnering for development and experience: Fiverr integration


entry to licensed specialists: Stripo built-in with Fiverr, offering customers entry to licensed Stripo specialists for skilled e mail design and growth companies;
service vary: These specialists provide help in design, HTML customization, A/B testing, website positioning optimization, and extra, facilitating the implementation of selling concepts utilizing Stripo’s platform.

Further enhancements:


module identification: Hovering over a module now shows its actual identify, simplifying the enhancing course of by permitting customers to differentiate between modules simply;
cell UI enhancements: The person interface on cell units has been improved, together with higher cursor indication throughout co-editing and an up to date template carousel, enhancing the general cell expertise;
Instagram reels thumbnails: The video block now helps thumbnails from Instagram Reels. Inputting the video URL permits the corresponding thumbnail to be mechanically fetched, facilitating seamless integration of Instagram content material into emails;
dashboard enhancements: The account dashboard underwent visible enhancements to supply extra informative shows, together with function availability and time monitoring till resets;
streamlined member invitation course of: The method for inviting new members to workspaces was redesigned for readability and effectivity. Customers can now simply assign roles and set entry ranges inside a single interface;
improved search performance: Stripo enhanced the search filters for emails and templates inside person accounts, making it sooner and extra intuitive to find particular templates amongst a rising library of pre-built choices.

5. Collaboration instruments

Empowering teamwork and management:

We considerably improved how groups collaborate, handle roles, and refine their processes.


model historical past: Monitor all modifications, determine contributors, and restore earlier variations to keep up management over your templates;
customized roles and permissions: Create roles with tailor-made permissions, granting exact entry to options and making certain environment friendly workflow inside groups;
suspended person standing: Quickly revoke entry for chosen customers with out everlasting deletion — useful for managing person slots and subscription limits;
real-time co-editing: Work concurrently with group members on the identical template, seeing adjustments seem stay, identical to in Google Docs;
commenting: Focus on and provides suggestions on to the editor to streamline the evaluation course of.

Thanking beta testers: We lengthen our gratitude to all who participated in beta testing. Your suggestions was invaluable.

We invite others to affix the testing program as nicely
Contact Us

6. Enhancements within the editor

Refining the enhancing expertise:


banner block: Launched a devoted banner block for visually partaking headers;
timer block: Revive a way of urgency in advertising campaigns with countdown timers;
redesigned editor: Obtain consistency with the primary editor’s interface, making certain a seamless expertise from the beginning.

7. Localization

Catering to a worldwide viewers:


new languages: Prolonged assist now contains Japanese within the plugin interface, accommodating extra worldwide customers;
native foreign money choices: Along with Brazilian reals, pricing in Mexican pesos, Polish zlotys, and Indian rupees was launched, permitting extra customers to transact of their native currencies.

8. Integrations

Broader connectivity and streamlined workflows:


MailerLite integration: One-click export performance to hurry up your campaigns;
Optimove CRM integration: Export emails on to a real-time CDP for multichannel, customized campaigns;
ReachMail reintegration: Easy export to your most well-liked ESP restored;
Selzy integration: Simply ship emails crafted in Stripo to Selzy;
Mailercloud and CleverTap integrations: Further choices for exporting emails, enhancing flexibility and comfort;
re-export enhancements: Smoother operations when re-exporting emails to ESPs like Optimove, Mailwizz, Pardot, and Mailgun.

9. Plugin

Empowering builders and integrators:


plugin 2.0.0 with real-time co-editing: A number of customers can now edit templates concurrently throughout the plugin setting;
webhook assist: Obtain notifications upon plugin initialization, together with updates on e mail quotas and timer views, serving to you alter plans proactively;
merge-tags and particular hyperlinks in plugin: Personalize content material and streamline including continuously used URLs instantly throughout the plugin;
person expertise enhancements: Clearer visible indicators for energetic enhancing parts, improved copying and dragging of template parts, and higher cell UI responsiveness.

10. Fixes

Ongoing dedication to stability and high quality:


bugs resolved: Our QA group constantly works to get rid of bugs, making certain a smoother and extra dependable platform;
user-reported points addressed: We encourage you to report any points; we’ll preserve iterating and enhancing primarily based in your suggestions;
staying knowledgeable: Examine our launch notes recurrently to remain up to date on fixes and enhancements.

Further instructional sources


GenAI for e mail advertising information: Explores integrating GenAI into e mail advertising campaigns, offering methods and greatest practices for superior personalization.

Wrapping up

As 2024 involves a detailed, Stripo stays on the forefront of a quickly evolving e mail panorama. This yr’s developments — spanning safety enhancements, AI-driven creativity, interactive parts, and broader integrations — embody our dedication to refining each facet of your e mail advertising journey.

But innovation is rarely a solo endeavor. Your insights, suggestions, and aspirations information our subsequent steps. We invite you to share your concepts for enhancing our platform and shaping its future. Collectively, we’ll proceed to push the boundaries of what’s doable, making certain that every marketing campaign you craft resonates with authenticity, engages your viewers, and drives significant outcomes.

Thanks for selecting Stripo. Right here’s to a different yr of collaboration, innovation, and development forward.

Your ideas are necessary! Remark under or ship us an e mail together with your options

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