MEXC Exceeds 10 Million Customers
MEXC, one of many world’s high cryptocurrency exchanges, has modified its shade theme from “Forest Inexperienced” to “Ocean Blue”.
The brand new shift in branding follows the trade’s main milestone of serving over 10 million customers as per the most recent statistics in September 2022. Because of this, the favored ramp is adopting a brand new shade theme and launching a marketing campaign to inform its shopper base and crypto neighborhood what they stand for.
The selection of “Ocean Blue” over “Forest Inexperienced” shade pallet follows their survey of purchasers in South Korea. To check reception, MEXC briefly rolled out the brand new theme for its South Korean customers. Particularly, Andrew Weiner, the Vice President of MEXC Trade, famous that purchasers in South Korea have been firmly in favor of the “Ocean Blue” shade scheme.
In a while, the workforce proceeded to assemble suggestions from their international clientele. Like in South Korea, the reception was overwhelmingly in help of the brand new model shade, a transfer that suggested MEXC to completely shift and undertake the brand new shade system. Notably, MEXC’s resolution to contain the neighborhood is in synchrony with their client-facing nature and strikes to prioritize and combine person suggestions at any time when crucial selections impacting their actions are to be made.
“Ocean Blue” is symbolic of MEXC World. The trade explains that the earth’s oceans occupy 71.35 % of the globe’s floor, whereas forests cowl a paltry 7.27 %. In the meantime, other than the dominance in protection, oceans are limitless and huge. Alternatively, forests are fragile and restricted by land mass. Contemplating MEXC Trade’s ambition, the adoption of the “Ocean Blue” shade scheme is an apt illustration of their attain and concentrate on rising crypto adoption.
Their “customers come first strategy” has been paying dividends for the trade, permitting them to develop quickly regardless of the biting crypto winter. Andrew mentioned:
After we look again at MEXC’s historical past, ‘Customers Come First’ has all the time been greater than a motto – it’s the recipe to our success- which the development of the model shade can not exemplify.
Over time since launching in 2018, MEXC has been quickly rising its shopper base and introducing thrilling options for its merchants. In June 2020, for example, the trade carried out a significant product improve, revamping its Futures Buying and selling system and Product Operate. Enhancements included including options corresponding to “Lightning Shut” and “Leverage Multiples Adjustment”. Their enhancement follows months of surveys, gathering shopper suggestions, and product testing. Finally, the aim was to drastically enhance person expertise, guaranteeing their journey when navigating MEXC is fulfilling.
David is a crypto fanatic and an professional in private finance. He has created quite a few publications for various platforms. He likes to discover new issues, and that’s how he found blockchain within the first place.