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Spotify reportedly paid Joe Rogan no less than $200 million to decide to podcasting on the platform completely for 3 and a half years, in accordance with a New York Instances report. That quantity, whereas astronomical, is double what had beforehand been reported in The Wall Avenue Journal as Rogan’s deal value — $100 million — and has continued for use extensively within the media with out correction from Spotify’s crew.
This information comes after a risky month for the audio firm and one through which musicians, podcasters, staff, and the medical neighborhood scrutinized the corporate’s work with the controversial podcaster. In January, a gaggle of medical neighborhood members penned a letter to the corporate asking it to take away a Rogan episode they stated peddled COVID-19 misinformation. Musician Neil Younger learn that letter and subsequently pulled his catalog from the platform in response.
“I’m doing this as a result of Spotify is spreading pretend details about vaccines — probably inflicting dying to those that imagine the disinformation being unfold by them,” he wrote. “Please act on this instantly at the moment and hold me knowledgeable of the time schedule.”
Since then, inside Spotify, CEO Daniel Ek issued a number of statements about his reluctance to reasonable Rogan’s present past its platform guidelines, which had been solely made public after Younger and others pulled their music.
Nevertheless, Rogan’s present then turned controversial for causes past COVID-19. In a separate viral video, Rogan is documented utilizing the n-word a number of occasions. After that video surfaced, 70 episodes had been mysteriously eliminated with no purpose offered. Rogan later apologized for utilizing the slur and in addition making a racist joke, however Spotify by no means commented publicly. In a leaked memo, nonetheless, Ek confirmed that the corporate did discuss to Rogan and his crew, and Rogan determined to take away the episodes. Ek additionally stated the corporate would commit $100 million to creators from traditionally marginalized teams. As Verge contributing editor Casey Newton factors out on Twitter, that quantity gave the impression to be equal to what Spotify paid Rogan — however now, it seems to be to be solely half as a lot.
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