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Key Takeaways
Recreation firm Ubisoft mentioned its plans for cryptocurrency in an earnings name that came about this week.
The corporate has invested in blockchain startup Animoca Manufacturers; it additionally plans to create play-to-earn options.
Ubisoft has beforehand served as a node operator on public blockchains and created its personal NFT sequence.
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French recreation developer Ubisoft mentioned its plans for cryptocurrency in an earnings name that came about this week.
Ubisoft Has Invested in Animoca
Through the name, Ubisoft CEO Yves Guillemot stated his agency has invested in Animoca Manufacturers, an organization greatest recognized within the crypto neighborhood for working the Ethereum recreation The Sandbox.
Guillemot additionally acknowledged certainly one of Animoca’s racing tasks titled REVV Motosport, which incorporates a number of video games that use the REVV cryptocurrency as play-to-earn rewards in-game.
On Oct. 20, Animoca introduced that it had raised $65 million from Ubisoft and different traders, bringing its valuation to $2.2 billion.
Ubisoft’s Entrepreneur’s Lab web page lists different firms it has beforehand supported, together with the dApp cloud service Aleph.im and the sport firm Horizon Blockchain Video games.
Play-to-Earn Is Underneath Consideration
Along with investing in startups, Ubisoft itself might additionally use cryptocurrency for in-game transactions. Ubisoft CFO Frédérick Duguet prompt that play-to-earn cryptocurrency rewards might be utilized in Ubisoft’s personal video games.
Duguet stated that blockchain expertise will enable customers to “earn content material [and] personal content material.” He added that the corporate is “beginning to have a great know-how on the way it can impression the business” due to its earlier partnerships with small blockchain firms, and stated that Ubisoft “needs to be one of many key gamers right here.”
Ubisoft has beforehand leveraged blockchain by launching collectible NFTs for properties comparable to Rabbids and One Shot League. It has additionally served as a node operator for blockchains comparable to Tezos and Extremely. Nonetheless, it has not used crypto transactions to monetize its mainstream video games to any important diploma.
The information comes simply after Steam introduced a ban on video games that includes cryptocurrencies and NFTs, and after Epic Video games’ assertion that it was open to the expertise.
Disclaimer: On the time of penning this writer held lower than $100 of Bitcoin, Ethereum, and altcoins.
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