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The Chinese language smartphone market is the most important on the planet and in addition probably the most aggressive. This market is so profitable that no producer has a agency maintain on this market. Nevertheless, as aggressive because the market is, even minor producers usually are not backing out. Moreover, the financial uncertainty, scarcity of elements, and extension of substitute cycles proceed to pose challenges to the market. At this time, Technique Analytics launched its evaluation of the Chinese language smartphone market in Q3 2021. Based on its evaluation, smartphone shipments within the Chinese language market will likely be 80.1 million items, a year-on-year lower of 4%. Chinese language producer, Vivo, tops the Chinese language smartphone market in Q3 2021.
Vivo smartphone shipments hit 18 million items, a rise of 21% year-on-year. Oppo (together with OnePlus) follows carefully with shipments of 17 million items, a year-on-year improve of 15%. Oppo slowed down its launch cycle in Q3 of 2021 and deepened its integration with OnePlus, particularly by way of ColorOS.
Honor ranks third
Curiously, Honor ranks third within the Chinese language smartphone marketplace for Q3 2021. The corporate shipped 14 million smartphones within the quarter, a rise of 109% year-on-year. Trying on the efficiency of Honor, it’s displaying a powerful rebound within the Chinese language smartphone market. It seems that Huawei customers at the moment are turning to Honor units. With the development of chip element provide and the strengthening of the product portfolio, Honor is grabbing market share from different Android producers.
Xiaomi and Apple rank fourth and fifth with shipments of 11 million items and 10 million items, respectively. Xiaomi’s shipments fell by 2% year-on-year as a consequence of elevated competitors within the Chinese language market. Apple’s new fashions are extremely popular amongst Chinese language shoppers, however they’re affected by a scarcity of parts.
In Q3 of 2021, the highest 5 cell phone producers accounts for 86% of China’s smartphone market share, up from 85% a yr in the past. Technique Analytics expects that this ratio will proceed to develop within the subsequent few quarters as competitors additional intensifies.
Huawei was the highest smartphone producer in China for a few years. Nevertheless, as a result of sanctions on the corporate by the U.S., the corporate is now nowhere within the prime 5 listing. As of the second quarter of final yr, Huawei had over 30% within the Chinese language smartphone market. Nevertheless, only a yr later, the corporate has solely about 8%.
Counterpoint Know-how Market Analysis additionally reported a major shift in energy in China’s smartphone market. Its report additionally reveals that Vivo is tops with complete shipments of about 18.3 million smartphones towards 14.1 million a yr earlier.
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